Ferrari 812 Production Tally: Rare Vs Common
The short answer: Ferrari has never officially published a single definitive total, but widely accepted industry estimates suggest that Ferrari 812 production sits at roughly 7,000-7,500 units for the 812 Superfast (2017-2022), with additional variants including the 812 GTS (estimated 3,000-4,000 units), and strictly limited editions like the 812 Competizione (999 coupes) and 812 Competizione A (599 targas). These figures combine to place total 812-series output in the range of 11,000-12,000 cars globally.
Understanding Ferrari 812 Production Numbers
The question "how many 812 were made" does not have a single official answer because Ferrari does not publicly disclose exact production totals for most modern models. Instead, analysts rely on dealer allocations, VIN tracking, and factory cadence data. The 812 Superfast lifecycle ran from its debut at the 2017 Geneva Motor Show through early 2022, replacing the F12berlinetta and marking the final naturally aspirated V12 front-engine Ferrari before hybridization.
Industry insiders, including European allocation specialists cited in 2024 reports, estimate that Ferrari produced approximately 1,200-1,400 units annually during peak years (2018-2020). This production tempo aligns with Ferrari's strategy of maintaining controlled scarcity while still meeting strong global demand for V12 grand tourers. The global allocation strategy ensured that North America, Europe, and the Middle East received the highest volume shares.
Breakdown by Variant
The 812 lineup includes multiple versions, each with different production philosophies ranging from standard production to strictly limited runs. The 812 model family expanded over time to include both open-top and track-focused variants.
- 812 Superfast (2017-2022): Estimated 7,000-7,500 units.
- 812 GTS (2019-2024): Estimated 3,000-4,000 units; not officially limited but production capped by timeframe.
- 812 Competizione (2021): Exactly 999 units globally.
- 812 Competizione A (2022): Exactly 599 units globally.
Ferrari confirmed the Competizione figures during its May 5, 2021 investor presentation, reinforcing its tradition of tightly limited special series models. The limited edition strategy significantly boosts long-term collector value compared to standard production variants.
Production Timeline
The production evolution of the 812 can be understood through key milestones that shaped its output volume and market positioning. The model evolution timeline reflects Ferrari's incremental approach to maximizing both demand and exclusivity.
- 2017: 812 Superfast unveiled at Geneva Motor Show; deliveries begin late Q4.
- 2018-2020: Peak production years with highest global allocation.
- 2019: 812 GTS introduced as the first V12 convertible since the 365 GTS4 (1969).
- 2021: 812 Competizione revealed as track-focused limited variant.
- 2022-2024: Gradual production wind-down and final GTS deliveries.
Ferrari CEO Benedetto Vigna noted in a 2022 earnings call that the company maintained "disciplined production volumes to preserve brand exclusivity," a principle clearly visible in the controlled manufacturing output of the 812 series.
Estimated Production Data Table
The following table compiles widely accepted estimates based on dealer data, auction records, and registration tracking across major markets. The production estimate dataset provides a structured overview of the 812 lineup.
| Model | Production Years | Estimated Units | Notes |
|---|---|---|---|
| 812 Superfast | 2017-2022 | 7,000-7,500 | Main coupe variant |
| 812 GTS | 2019-2024 | 3,000-4,000 | Convertible version |
| 812 Competizione | 2021 | 999 | Limited coupe |
| 812 Competizione A | 2022 | 599 | Limited targa |
| Total (Approx.) | 2017-2024 | 11,500-12,500 | Combined estimate |
Rare vs Common: What Actually Matters
Not all 812s are equal in terms of rarity or desirability. While the Superfast makes up the bulk of production, the Competizione variants are considered highly collectible due to their capped numbers and enhanced performance. The rarity classification framework used by collectors typically ranks models based on production volume, specification, and historical significance.
- Common: 812 Superfast (higher production, broader availability).
- Uncommon: 812 GTS (lower volume, but still widely distributed).
- Rare: 812 Competizione (999 units).
- Ultra-rare: 812 Competizione A (599 units, open-top).
Market data from 2025 auction platforms shows that Competizione models command premiums of 40-70% over original MSRP, highlighting how the secondary market valuation correlates directly with production limits.
Why Ferrari Doesn't Publish Exact Numbers
Ferrari deliberately avoids releasing precise production totals for most models to maintain flexibility and exclusivity. By not committing to fixed numbers (except for special editions), the company can adjust output based on demand while preserving scarcity. The brand scarcity strategy is a core element of Ferrari's business model and contributes significantly to its industry-leading profit margins.
Automotive analyst Luca Ciferri noted in a 2023 report that Ferrari's approach "creates perceived rarity even in higher-volume models," which explains why even the relatively more common 812 Superfast remains highly desirable. The perceived exclusivity effect plays a crucial role in sustaining resale values.
How the 812 Compares to Other Ferrari V12 Models
To understand whether the 812 is rare, it helps to compare it with predecessors and successors. The V12 lineage comparison reveals that the 812 sits in the middle of the spectrum in terms of production volume.
- F12berlinetta: Estimated ~9,000 units (higher production).
- 599 GTB Fiorano: ~6,000 units (lower production).
- Daytona SP3: 599 units (extremely limited).
- 812 series total: ~11,000-12,000 units (including all variants).
This comparison shows that while the base 812 models are not ultra-rare, specific variants like the Competizione are among the most exclusive modern Ferraris. The historical production context helps clarify why collectors differentiate so sharply between trims.
FAQ
Helpful tips and tricks for Ferrari 812 Production Tally Rare Vs Common
How many Ferrari 812 Superfast were made?
Estimates suggest that between 7,000 and 7,500 units of the 812 Superfast were produced globally between 2017 and 2022, making it the most common variant in the 812 lineup.
Is the Ferrari 812 GTS limited?
No, the 812 GTS is not officially limited, but production was constrained by time rather than a fixed unit cap, with estimates ranging from 3,000 to 4,000 units.
How rare is the 812 Competizione?
The 812 Competizione is highly rare, with exactly 999 units produced worldwide, making it one of the most exclusive front-engine V12 Ferraris of the modern era.
What is the rarest Ferrari 812 model?
The rarest variant is the 812 Competizione A, with only 599 units produced, featuring a targa-style open roof and track-focused engineering.
Why doesn't Ferrari reveal exact production numbers?
Ferrari avoids publishing exact figures to maintain flexibility in production and reinforce exclusivity, a strategy that enhances brand value and supports strong resale prices.
Is the Ferrari 812 considered a rare car?
The standard 812 Superfast is relatively common by Ferrari standards, but limited variants like the Competizione and Competizione A are considered rare and highly collectible.