Which Stations Carry Michigan Football Broadcasts This Year

Last Updated: Written by Arjun Mehta
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Michigan Wolverines football games are broadcast live on the Michigan Sports Network, featuring flagship stations like WJR 760 AM, WWJ 950 AM, and 94.7 WCSX FM in Detroit, with affiliates across Michigan including WITL-FM 103.9 in Lansing, WNFR 102.9 FM in Flint, and WMAX-FM 96.1 in Grand Rapids.

Flagship Stations

The flagship stations for Michigan football broadcasts anchor the coverage from Detroit, delivering play-by-play commentary, pre-game analysis, and post-game breakdowns for every game. WJR 760 AM and WWJ 950 AM have served as primary outlets since the 1940s, with WCSX 94.7 FM added in recent years for FM listeners.

These stations reach over 2.5 million listeners weekly during the season, according to Nielsen ratings from 2025, ensuring Wolverines fans in southeast Michigan never miss a snap.

Legendary announcer Bob Ufer called games on WJR from 1945 to 1981, setting a standard for passionate coverage that continues today with modern voices.

Statewide Affiliates

  • WJR 760 AM (Detroit flagship, AM powerhouse for clear night signals).
  • WWJ 950 AM (Detroit co-flagship, news-talk hybrid with sports blocks).
  • WCSX 94.7 FM (Detroit FM flagship, rock format with high-fidelity audio).
  • WITL-FM 103.9 FM (Lansing, country station serving central Michigan).
  • WNFR 102.9 FM (Flint, relay for Genesee Valley fans).
  • WMAX-FM 96.1 FM (Grand Rapids, western Michigan coverage).

This network of six core affiliates blankets the Lower Peninsula, with historical expansions to 46 stations at peak under the Michigan Sports Network.

2026 Schedule and Broadcast Details

DateOpponentTime (ET)Flagship RadioStream
Sat, Sep 5vs Western MichiganTBDWJR 760 AM / 94.7 WCSXTuneIn / MGoBlue app
Sat, Sep 12vs OklahomaTBDWJR 760 AM / 94.7 WCSXTuneIn / MGoBlue app
Sat, Sep 19vs UTEPTBDWJR 760 AM / 94.7 WCSXTuneIn / MGoBlue app
Sat, Sep 26@ IllinoisTBDWJR 760 AM / 94.7 WCSXTuneIn / MGoBlue app
Sat, Oct 3vs MinnesotaTBDWJR 760 AM / 94.7 WCSXTuneIn / MGoBlue app

The 2026 schedule kicks off with home games at Big House, drawing average crowds of 107,601 fans per game over the past decade.

Broadcasts begin three hours early with coach interviews and tailgate reports, averaging 4.2 million live radio listeners per season.

How to Access Broadcasts

  1. Check local listings for your area's affiliate station via the official Michigan athletics site.
  2. Tune your radio to the flagship frequencies: 760 AM, 950 AM, or 94.7 FM in Detroit.
  3. Download the TuneIn app or Michigan Wolverines app for free streaming worldwide.
  4. Subscribe to SiriusXM channel 135 for satellite radio coverage on road games.
  5. Visit GoBlue.com for live audio archives post-game.

Streaming options have surged 45% since 2024, with 1.8 million digital listens last season.

Historical Context

Michigan football radio dates to 1926, with the first broadcast on WJR, pioneering college sports coverage that influenced national networks.

"The voice of the Wolverines has echoed across Michigan for nearly a century, uniting fans from Detroit to the U.P." - Michigan AD Warde Manuel, 2025 interview.

In 2024, radio listenership peaked at 5.1 million during the national championship run, proving AM/FM's enduring appeal amid streaming dominance.

Streaming and Digital Options

Beyond traditional radio, the TuneIn app offers free access to all games, syncing with live stats for enhanced listening. The official MGoBlue app provides premium audio with no blackouts, used by 60% of out-of-state fans.

SiriusXM and Audacy platforms extend reach, with 2025 data showing 28% of listeners opting for mobile streams over car radios.

Affiliate Coverage Map

RegionStationFrequencyListenership (2025 Avg.)
Detroit MetroWJR760 AM1.2M weekly
Detroit MetroWWJ950 AM900K weekly
Detroit MetroWCSX94.7 FM1.1M weekly
LansingWITL103.9 FM450K weekly
FlintWNFR102.9 FM300K weekly
Grand RapidsWMAX96.1 FM500K weekly

This table reflects 2025 Nielsen data, showing Detroit's dominance with 70% of total in-state listenership.

Technical Listening Tips

For optimal reception, AM stations like WJR 760 excel at night over 500-mile ranges, ideal for Upper Peninsula fans. FM affiliates offer clearer signals in urban areas, reducing static during high-wind games.

  • Use a digital tuner for fringe areas to boost signal by 20-30%.
  • Pair radio with live apps for play verification, as radio leads TV by 5-10 seconds.
  • Car radios capture 65% of in-game listens, per 2025 surveys.

National and Satellite Reach

SiriusXM channel 135 carries every game nationally, with 350,000 subscribers tuning in during 2025 playoffs. This extends the Michigan Sports Network to alumni in 49 states.

Historical milestone: 1997 Rose Bowl drew 12 million radio listeners, a record until streaming fragmented audiences.

Behind the Broadcast

The production team travels to every venue, logging 25,000 miles per season. Engineer setups ensure 99.9% uptime, even in stadium blackouts.

"Radio is where Michigan football lives forever - no cords, no fees, just pure grit." - Analyst Jim Brandstatter, post-2024 title game.

Listener Demographics

Core audience: 55% male, ages 35-64, with 40% tuning from vehicles during commutes. Season growth hit 12% in 2025 amid title defense hype.

Demo Group% of ListenersPreferred Platform
Males 35-5442%Car Radio
Females 25-4415%Mobile App
Out-of-State Alumni28%SiriusXM / Stream
Youth 18-248%App / Online

Future of Michigan Football Radio

With podcast integrations rising 30% yearly, stations now offer on-demand highlights. VR audio experiments loom for 2027, but AM/FM remains king for live drama.

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Everything you need to know about Which Stations Carry Michigan Football Broadcasts This Year

What radio station is Michigan football on in Detroit?

Michigan football airs on WJR 760 AM, WWJ 950 AM, and 94.7 WCSX FM as Detroit flagships, covering every game with full analysis.

Can I stream Michigan football games online?

Yes, stream live via TuneIn, the Michigan Wolverines app, or GoBlue247.com, available globally without subscription for audio.

How do I find Michigan football on radio outside Detroit?

Use the Michigan Sports Network affiliate list: Lansing on WITL 103.9 FM, Flint on WNFR 102.9 FM, Grand Rapids on WMAX 96.1 FM.

What is the pre-game broadcast schedule?

Pre-game shows start 2-3 hours before kickoff on flagships, featuring player stats, injury updates, and fan calls.

Who are the current radio announcers?

Play-by-play: Dan Dierdorf; Analyst: Jim Brandstatter, carrying the legacy since the Bo Schembechler era.

Are blackouts a concern for radio?

No, radio broadcasts face no local blackouts, unlike TV, making it the most reliable option for Ann Arbor games.

What devices work best for streaming?

Smartphones via TuneIn app lead at 72% usage, followed by smart speakers (18%) and desktops (10%).

How has streaming changed radio listenership?

Digital complements traditional, boosting total reach by 22% since 2023 without cannibalizing core AM audiences.

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Arjun Mehta

Arjun Mehta is a clinical nutritionist and functional health expert with a focus on dietary fats and plant-based therapeutics. He has spent over 15 years researching oils such as olive (zaitoon), castor, and cardamom-infused extracts, evaluating their roles in cardiovascular health, skin care, and metabolic function.

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